Bloggers Face-Off: Darren Rowse vs. Jeremy Shoemoney

By Daniel Scocco

There are many interviews with famous bloggers around the Internet. After you read a couple of them, however, they start to get somewhat boring. Thinking about this problem I decided to try something more innovative and hopefully interesting, both for the interviewees and for the readers.

Bloggers Face-Off will be a weekly feature over Daily Blog Tips, where 2 famous bloggers will answer to some quick questions, and the results will be presented side by side. Apart from valuable insights the Bloggers Face-Off should also provide a nice reading for everyone.

Before introducing the interview I would like to thank both Darren Rowse from Problogger.net and Jeremy Schoemaker from Shoemoney.com, I could not imagine a better couple of bloggers to kick-off this project!

darren1.jpg
Darren Rowse
jeremy.jpg
Jeremy Schoemaker
1. How long have you been blogging? 4.5 years 1.5 years
2. Did you start with the purpose of making money? No No
3. How many blogs do you have or write for currently? I write on 3 personally, have another 5 that I own that others write and help manage a network of 172 others (b5media) 1 blog
4. How many hours do you dedicate to them every day? I do blogging related activities 8-10 hours a day. I actively blog 2
hours a day on average
Less than 1
5. Digg or StumbleUpon? Digg and StumbleUpon Digg
6. How much do you make from your blogs monthly? 5 figures $10,000/month from direct ads
7. What is your main income source? Chitika and AdSense My parent company, Shoemoneymedia
8. How many RSS feeds do you track daily? 666 – evil isn’t it! 10
9. Have you ever invested money in promotion? Rarely – I’ve dabbled with AdWords but have probably spent less than
$500 on advertising in 4 or so years
Yes
10. Would you use Black Hat SEO? No It depends on what your definition of is is.
11. If you could write a post on any blog in the world, which one
would you pick?
LifeHacker My own



Want to read more Face-Offs? We have dozens of them, just browse the Bloggers Face-Off category.



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211 Responses to “Bloggers Face-Off: Darren Rowse vs. Jeremy Shoemoney”

  • Terry Ng

    Fantastic idea! 🙂

    Can’t wait to see more of this VS. series. 😉

  • Kat

    What an excellent idea! It’s very interesting to see how these successful bloggers do things quite differently.

    May I nab this idea for my music blog?

  • Daniel

    Glad you like it Terry.

    Kat, yeah no problems in using the idea!

  • Adrian

    This is great! Strange the first things you notice though – don’t they kind of look alike in their photos?

    Thanks for the interview; Keep ’em coming!

  • Maki

    OK. Am I the only one who thinks Shoemoney is really cool?

    I mean.. he tracks 10 feeds and blogs less than an hour a day, while making $10,000 a month. Flat out awesome.

  • Daniel

    Adrian, yeah they do look similar, but that was not done on purpose 🙂

    I have chosen them because Darren is THE Problogger by excellence, and Shoemoney is one of the most successful affiliate and online marketers out there.

  • Broc

    i find it amusing that this just proves a point i have always had in the back of my head
    shoemoney is the douche of all bloggers

  • Daniel

    Well Darren dedicates his time not only to Problogger.net but to a lot of other blogs as he mentioned. The 5 figure monthly income he mentioned is probably just from Problogger, he has a lot of others sources (b5media for instance).

    But yeah both guys are extremely successful, you can just learn from them.

  • Christopher Scott

    Interestign idea, and interesting responses. It’s funny cause at first I thought that since they looked similar they might have similar responses, but that was entirely off base (not to mention ridiculous to begin with).

    Can’t wait for the next one!

  • Darren

    clarification – the five figure per month is from all my blogs – not just PB.

    thanks for the opportunity to participate Daniel.

  • Broc

    oh
    but great idea
    and sorry for sorta/almost attacking someone through your interesting/helpful post man

  • Ariel Waldman

    I like the blogger face off concept you’ve got going. I’ve got my boxing gloves on! – let me know when you’re ready for me 😉

  • Buck

    Jeremy making 10,000 a month reminded me of a poem I once wrote:

    “Web Dreams”

    There once was a keen web page designer
    Who thought to himself, “there wouldn’t be anything finer
    Than to make a web site that got ten millions hits a day
    Ten thousand dollars a month, per ad, companies would pay.”
    Yet, to this day, he remains pessimistic
    Because, as any web surfer would say,
    “Personal web sites are narcissistic
    Nobody will browse your site anyway.”

    Nice face off concept
    Regards
    Buck

  • Funky Guy

    So who’s the winner? It’s a face off!

  • engtech

    You should base all the face-offs by avatars. 🙂

  • Ariel Waldman

    engtech – True…

    Darren Rowse… Jeremy Shoemaker… Hot Or Not?

  • Razeen

    Nice interview.
    I hope you can interview more deeply with other great blogger.

  • ggwfung

    anything with Darren in it is bound to get attention. He’s a blogging celeb.

    ggw

  • Daniel

    Thanks for the feedback, we can certainly model the face-off in the future!

    Razeen, the next time I will let you guys submit questions in advance if I schedule the interview, but they need to be quick questions to fit with the face-off model.

  • Shankar Ganesh

    The last question was good 🙂

  • Alex

    Darren says 5 figures. Well, that could be anywhere from 10 000 to 99 999. Other bloggers usually come out with accurate numbers. Shoemoney rounds up to 10 000 and John Chow (whom I’m sure you’ll invite to face-off) reports his exact monthly earnings. Darren scores points for discretion

  • Daniel

    I guess that every blogger has its own style and habits when dealing with money matters. John Chow’s blog is focused on making money online, and the readers love to see the exact figures.

    Darren has a different style, and I also like the fact that he is pretty humble and down to earth despite being one of the most successful bloggers on the Internet.

  • Alex

    That’s the point I was going for, it’s one of the reasons why thousands of people including me respect him more than other bloggers!

  • Jim Kukral

    Cool idea, love to participate.

  • dobata

    nice nice, I believe it’s gone be interesting
    looking forward to the next one

  • George

    Excellent idea. It was cool to see the differences.

    There were two things that really stuck out for me.

    1. The amount of feeds Darren follows (WOW).
    2. The large difference in time spent per day on blogging.

    I look forward to seeing future face-offs.

  • Joey

    Darren’s blog was the second blog I ever read. I subscribe to it now. I like this idea. Keep it up.

  • Brian Mark

    If you’re going to call him Jeremy Shoemoney below his picture, then it also needs to be Darren Problogger. I think you might have gotten confused.

  • Daniel

    Brian, I named him Jeremy Shoemoney cause that is how most people call him. In the post though I mentioned his real name.

  • Bes Z

    Thanks for this info Daniel.

    Also, if anyone is thinking that one site is cooler than the other because of less amount of work involved, it may sound more relaxing, but work is work. You have to put your focus on work without wondering and comparing your amount of time compared to someone else’s efforts unless you want to improve or save time. One hour of work into one blog is good because it offers more time doing other things, but if that one blog goes down for any reason, that income is gone. So the good and the bad are known.

    Putting more hours into more than one site is good as you have more sources of income because of being successful in multiple things. So if one thing goes down, other sources can back up your income. However, the bad thing with that is that you really have to put effort into more things.

    Try reading how both bloggers approach blogging and how they blog. Then develop your own unique style that you are comfortable with. Everyone’s style is different: Darren may get nervous blogging only on one site because of having only one source of income and thus may mess up his offline life [like not having enough time to do things that do not involve the computer or any form of internet access], and thus may not be able to channel the happiness and efforts into his online work, while Jeremy may not produce good quality posts if managing more than one site, since he may have other things to do elsewhere or may be more comfortable sending effective bangs through fewer posts and fewer sites. Both of those people probably feel comfortable, after experimenting, with their own style.

  • Paula Mooney

    I love it!

    Clean read, very interest post.

    Great idea to put up bloggers side-by-side like this.

    I think you’ll go viral.

  • Anita

    If you ever need someone to go against another humor or entertainment site, let me know (my site, Say No to Crack, is only ~4 months old, but gets ~10K visits per day).

  • Hans

    Wow great stuff! thanks for sharing this round with us. can’t wait for another one…perhaps those from the designer world like Chris Pearson v/s Mike from 9Rules..

  • James

    Very clever..I like it:)

    Like the previous poster said you need to get Mike from 9Rules up there.

    Good, clean post.

  • Esrun

    Why does the topic say Jeremy Shoemoney rather than Schoemaker?

  • Stuart

    Isn’t his name Jeremy Schumacher(or something similar), not Shoemoney 🙂

  • DanielthePoet

    If I could add anything, I’d add a few more questions like the last one that give us an insight into other blogs which the “contestants” might actually read for fun or for random, bizarre information.

    How long will we have to wait for the next round?

  • Daniel

    Ersun and Stuart, yeah his name is Schoemaker, I used it on the post. But on the titled I used Shoemoney cause its how most people call him.

    Thanks for the nice words everyone, hopefully by Wednesday the next face-off will be online!

  • phplemon.com – AdBrite Clone Script

    Very interesting stuff. Shoemoney and Problogger are the 2 man blogs i read so it was good to see them pitted against each other. I look forward to your next one.

    — Phil

  • Lee Odden

    After having conducted many interviews with SEO people myself, I have to say this is very clever and refreshing!

  • Carlos Eduardo

    It’s very interesting to see a “Vs.” series about bloggers…

    I’m waiting for more editions =)

  • tantowi

    It can be a magnet to increase visitor.Excellent idea.

  • Jeremy

    Are we ever going to be able to place our own votes? That would make it even more interesting.

  • Matt Keegan

    Man, these guys are so unalike. I wonder why Shoemaker isn’t blogging elsewhere?

    Matt
    http://www.thearticlewriter.com/blog

  • Ginene

    Great post!!! I have always wanted a comparison of both. Can you do JohnChow and StevePavlina?

  • Daniel

    Ginene, John Chow was featured already. I will definitely try to hook Steve though. Thanks for the suggestion.

  • Sarakastic

    Wow, I think I’d rather work like Shoemoney less than an hour a day, sheesh

  • Wordpress Profits

    Being an Australian blogger just like Darren, my monies with Darren. I find shomoney arogant sometimes and Darren is pretty much down to earth. I liked the shomoney/rowse interview so much I wrote a post on http://www.wordpress-profits.com

    Come on Aussie, come on!

  • Maying

    Good idea Daniel!

    This is a very inspiring read for someone like me who’s new into blogging.

  • ruud

    Hmm, very nice.

    Good idea. 🙂

  • 网站建设

    good

  • ritchie

    Nice idea. didn’t know that shoemoney startet blogging so recently.

  • egforum

    Wow, I think I’d rather work like

  • wordpressprofits

    I wrote about these to fellows a couple of months ago. Both have inspired me so much so I now make a 5 figure income myself.

  • JTPRATT’s Blogging Mistakes

    This was probably one of my favorite face off’s, out of all of them you’ve done so far! Good choices!

  • Doug M

    As a new blogger i’ve been reading several blogs and it’s funny to see a vs. of the 2 blogs i started reading when i got into all of this. Darren and Jeremy are both knowledgable and everyone can learn something from them.

  • The Credence Dot Com

    Great technique Daniel. Certainly eye catching and great blog. I am surprised how did i missed it for so long ? There goes its feed in my reader…

  • angie

    Wow that’s great! thanks for sharing this round with us. I can’t wait for another one… LOL

  • JoLynn Braley

    Hey, very cool, I love your idea and truly enjoyed this post. 🙂 I’ll have to come back and read your others in the blogger face-off category, thanks!

  • Bob

    How can anyone read so many rss feed?

  • Work at home guide

    Very interesting post… 🙂

  • John

    What interests me in particular here, is how in just 11 questions, you can get such an accurate sense of the things making these two guys tick. Could have called it arrogance vs humility.

  • 火狐浏览器

    Nice idea. didn’t know that shoemoney startet blogging so recently.

  • Aneesh

    Nice idea it is great to have guys like problogger giving tips..

  • wheemyawanync

    mm.. nice post dude!

  • Robert

    Shoemoney it’s the best blog about adsense earnings and he post his check very cool site and post frequently.

  • i’mkidding

    hey…
    i feel like reading an FHM magazine..
    🙂

    is it a battle?? where is the score?? who wins??

  • 数据恢复

    Your website, I liked it, it has a collection!

  • CatherineL

    This is a great comparison. Shoemoney’s hourly rate is pretty amazing. He’s only blogging 20 hours a month which means he’s getting $500 per hour for doing something he enjoys.

  • Jeba

    Darren is more of a true blogger than shoemaker.. I will vote for Danner any day of the month..

  • Blogsha.com

    Great people !

    Shardul
    http://www.blogsha.com

  • Jay

    Inresting to read blog gurus profiles. It gives some ideas to the blog rookies like me.

  • jose

    great website!

  • Albert

    No offense but this seems more like a versus between a man who has no life and a man that has a life. Both can make good amounts of money…

  • Putonghu

    hey…
    i feel like reading an FHM magazine..
    🙂

  • 数据恢复

    This is a great comparison. Shoemoney’s hourly rate is pretty amazing. He’s only blogging 20 hours a month which means he’s getting $500 per hour for doing something he enjoys.

  • locos

    they’re awesome, 10k per moth great..

  • Spigatcho

    I lost flavor with Shoemoney when he was exposed on DP forums for his so-called black hat/grey hat techniques. Somewhere around new years eve when it all happened … since then, no real peeps from him.

  • garry

    Both of these guys are amazing role models, they don’t come much more successful than these two as far as blogging is concerned. I totally disagree with reader who says one has no life; you have got it all wrong, he loves his life, he loves what he is doing and he loves all the money he is making.

  • Abi Bakar

    your idea is rock, you got 135 comments and 54 trackbacks…what a number

  • Masalaboard

    Interestign idea, and interesting responses. It’s funny cause at first I thought that since they looked similar they might have similar responses, but that was entirely off base (not to mention ridiculous to begin with).

    Can’t wait for the next one!

  • Xboard

    This is a great comparison. Shoemoney’s hourly rate is pretty amazing. He’s only blogging 20 hours a month which means he’s getting $500 per hour for doing something he enjoys.

  • ndah-ndoh

    Wow, a very good interview, I cant wait for another VS series.
    Good work.

  • Luis Gross

    Hey I just came across this Daniel, How come I haven’t seen any blogger face off’s lately? Am I looking in the wrong places? This is a AWESOME Idea! Hope to see much more of this Daniel! Your a Genius!

  • 网站制作

    Thanks for this info Daniel.

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  • garry

    Great face off between two blogging legends, they are both winners and provide a huge amount of inspiration to anybody that wants to become a successful blogger.

  • Rita

    fascinating. I’m somewhat new to blogging and haven’t heard of shoemoney before, but I visit problogger every day. will check into shoemoney as well.

  • SEO Genius

    Great idea and i love this article 🙂

  • Wade Tonkin

    I knew that Shoe would have some sort of hazy response to the “Black Hat SEO” question. Interesting responses guys. I love the contrast in time commitment and blogging activity.

  • 奇瑞qq

    Darren is more of a true blogger than shoemaker.. I will vote for Danner any day of the month?

  • Labrocca

    I know this is an old article now so I wonder if we can get an update. I lot of people don’t like ShoeMoney. I think it’s his success. There are always people jealous. I have recently started my own personal blog (vbum.com) and I can only hope to get 10% of their success. Blogging for income would be excellent but it seems both started off without the intent to make money but I have to say…I find that hard to believe in ShoeMoney’s case. He is after all a savvy businessman.

  • jessie

    Between the two bloggers, I like Darren better. I’ve learned so much about blogging and making money online from his articles. He’s also very entertaining with his personal antics.

  • POTPOLITICSâ„¢@DO FOLLOW

    To me personally cause I have had dealings with both
    I will say one is very kind and does alot for bloggers
    the other is a jerk.
    You figure it out 🙂
    Awesome concept Daniel

  • Colocatie Belgie

    10k with one blog? wow always thought you could earn max 3k with a blog

  • axel g

    So, Darren picked LifeHacker!

    Problogger is a quality blog with soul.

    I suppose that guest post is within reach…

  • Papatek

    I really like your article, thanks

  • SEO Training

    Very interesting contrast in attitudes. Thanks for the post. A Stumble for your efforts.

  • exelso

    really nice post. many people will like to read about this. keep good jobs…

  • laptop

    good informaiton. thank you.

  • gendut

    two success blogger…….I always visit problogger and shoemoney, very good blog for people who wants to learn and success online………very good posting. they are always share about many secret and tips…..for new comer….thanks

  • Brian

    Darren Rowse wins by a landslide!!

    I don’t know Jeremy Schoemaker is… but I’ve been a big fan of all of Darren’s blogs for a while.

    The last question says it all. It’s clear to me that Rowse is a blogger in the true sense of the word – He’s much more community oriented and actively works to promote the world of blogging as a whole, and not just his own work.

  • 网站建设

    I know this is an old article now so I wonder if we can get an update. I lot of people don’t like ShoeMoney. I think it’s his success. There are always people jealous. I have recently started my own personal blog (vbum.com) and I can only hope to get 10% of their success. Blogging for income would be excellent but it seems both started off without the intent to make money but I have to say…I find that hard to believe in ShoeMoney’s case. He is after all a savvy businessman.

  • jack

    nice article,i love

  • Internet Marketing Industry

    wow I had no idea that Jeremy had only been blogging for about a year! that’s great success for the amount of time he’s been blogging! Darren is also another blogger that I look up to….hopefully i’ll be up in the ranks soon enough as well….

    Great concept by the way!

  • Linda

    I’m a great fan of Darren’s. His writing has a nice relaxed style and he’s always very modest unlike some so called “A – list” bloggers who are all ” hype” and “give me yer money”

  • myvitamin

    I think darren’s blog give more learning and advice to become a good blogger and very easy to understand for new comer

  • Info kesehatan

    i’d like to know the update …

    i agree with myvitamin
    Darren’s more easy to understand for beginner

  • David King

    It seems that Darren Rowse is the better blogger but not the better monetizer….

    jeremy is doing well with that!

    They are both great though!

    David King

  • izumou

    Darren Rowse is better than shoemoney In blogging wihle Shoemoney is a better internet marketer!

  • herman

    Wow.. very interesting. Hope can see another VS series. 😀

  • quest marketing

    Interesting. Apparently Blogging too much will make you go bald?

    Perez Hilton has a basically useless blog that focuses entirely on scandal. Probalby never worried one bit about anything that has anything at all to do with “Internet Marketing”, Blog Tips, or anything remotely related.

    What he focused on … whether it was intentional or not is following his passion and creating content that people really want.

    Makes on wonder why so many people want to jump into the Blogsphere. Perhaps to see their names in print?

  • 网站优化

    They are both great though!

    David King

  • Bang Kritikus

    Are they twin ?????

  • diabetes man

    I always visit daily to shoe and also daren…..all is very great and success blogger…….they create a lot money online every month

  • film indir

    clarification – the five figure per month is from all my blogs – not just PB.

    thanks for the opportunity to participate Daniel.

  • laptop power battery

    ,,They are both great though!,,

  • crownsat

    They are both great though!

    David King

  • John

    Good informaiton. thank you very much.

  • James

    Nice article,I love it.

  • heartburn foods

    Two big man…always get big money from internet

  • Dream

    good info, I will continue to pay attention to it

  • Dream

    This is an information overload for me.

  • Millionaire Acts

    Great comparison. How about for John Chow vs. Shoemoney? I would love to see them. Or probably Tyler Cruz vs. Shoemoney? Or Tyler Cruz vs. John Chow? I hope you will have a lot for these comparisons.

  • switch

    I like write a blog,all about the love,at my age,I have a avtive ideation about it.

  • Blogger Rise

    they surely break the ice and become row model to many blogger

  • xaer8

    Great comparison. Love the idea of this. Really attracts the traffic. They both are great though!

  • fefos

    very good interview. I hope that another VS series will come soon

  • S.Pradeep Kumar

    Can I interview you ? 🙂

  • Vic

    This is very interesting. Nice innovation my friend. I am excited with the next face-off.

  • Daily Good Tips

    Darren Rowse more senior than jeremy

  • RSS

    Thats a interesting topics to compare about motivation and career from famous blogger..

  • r4i-dstti-itouch

    good info, Thanks

  • acekard 2i

    Thanks for your sharing this information

  • acekard 2i

    Thanks for your infomation, good

  • La tang

    Interesting. Apparently Blogging too much will make you go bald?

    Perez Hilton has a basically useless blog that focuses entirely on scandal. Probalby never worried one bit about anything that has anything at all to do with “Internet Marketing”, Blog Tips, or anything remotely related.

  • Rajeev Verma

    2 great bloggers interviewed by another great blogger. That was a treat.

  • Lee Ka Hoong

    If you ask me to vote for the best blogger among Darren and Shoe, I would cast the vote to Darren. He is the best mentor blogger for all the blogger fellow on the internet, he influences a lot of people to start a blog and make them success. I didn’t say Shoe is not good, both of them are good but I prefer Darren. Darren’s post is more helpful for as blogger like me. 😀

    Regards,
    Lee

  • Hootoo

    I think Darren of course is great, I will cast my vote to him as well.

  • Filipino Entrepreneur

    John Chow might be a good addition. Anyway I never thought Shoemoney is only blogging for 1.5 years (2007) and already earning 10k a month.

  • QwertyWEB

    amazing comparison interview , i would cast vote on both
    because they are both special on their own 😀

  • Fire Extinguishers

    Really this comes down to opinion as one may touch a never more for a particular person.

  • Allureweb

    What a good line up! But i think numbers don’t really speak for themselves, it is however interesting to see two inspiring pro bloggers side by side.

  • opirait

    It seems that Darren Rowse is the better blogger but not the better monetizer….

    jeremy is doing well with that!

    They are both great though!

    David King

  • relationshipsellingbuffs

    Interesting how one blog is earning so much more than a network of blogs. They both are great ideas with different goals but I loved reading the interview. I am an active blogger and it is interesting to see how one monetizes and the time spent and monetization methods.

  • Miguel Yunes

    Both are great I think because both are very smart bloggers and rich too.

  • Harshit Singhal

    I personally believe Darren Rowse is a better blogger since he has been able to sustain the blog for 4.5 years and he only blogs about “blogging”.Writing about blogging for 4.5 years is a huge accomplishment.Roger that ! Apart from that,he personally writes on 3 blogs.Managing one blog is an uphill task for most people,but he manages to write high quality posts on all three of them.

    About Jeremy Shoemaker,yes he is a pro blogger too but i’d doubt whether he’d be able to sustain his blog for 4-5 years as he’s only been blogging for 1 year.

  • 花蓮泛舟

    Well Darren dedicates his time not only to Problogger.net but to a lot of other blogs as he mentioned. The 5 figure monthly income he mentioned is probably just from Problogger, he has a lot of others sources (b5media for instance).

  • Career Outlook

    Geart post, I like the answers of shoemoney more than darren 🙂

  • vicky89

    wow this is a huge forum with hundreds of comments.
    quite glad for your success.
    and about the blog.
    could that guy be really earning 5 figures per month just by blogging???
    OMG

  • Umesh

    OMG!!!$10,000/month from direct ads? He is making whole lots of money from one blog.

  • ScorpionGod

    Ya I like darren’s answers very much.. And I’d like to know answers for all these questions from darren again in this year 2011..

  • Zach P.

    I like both guys alot, but I tend to follow Darren a bit more. His articles are awesome!!! …very informative & not too overcomplicated. Just my opinion…

Comments are closed.