Blogging Idol: We Have a Winner!

By Daniel Scocco

All right folks, it was an intense July for me and I am sure for all the competitors, but we are finally at the end of it. Hopefully it was also a funny experience for everyone involved, include our readers who followed the contest.

blogging idol

The Weekly Updates

We had weekly updates during the past month, where we discussed the general developments and where competitors shared their strategies, so if you missed any here are the links:

The Sponsors

I would like to lay a final thank you for the sponsors who donated money and prizes for the contest.

And the winner is…

Most competitors ended up with a healthy increase on their number of subscribers, so an extended congratulation goes to all of them.

Then we also had some blogs that performed particularly well. Romeuy.com was disqualified due to offering downloads (for which he didn’t have the copyrights) in exchange of people subscribing. It was a mistake not done on purpose though, and his gain in RSS subscribers was outstanding nevertheless. He started the competition with 759 subscribers and ended it with 2386.

His strategy was to use keyword research and SEO to make his posts rank high on search engines, and then to place a highly customized email subscription form on each of the posts that were receiving organic traffic. Quite clever, and he said he will be back on the second edition to win!

WinningTheWeb.com was another surprise. The blog stayed with a flat number of RSS subscribers thought out the month (hovering at 950), and then 2 days his feed count suddenly jumped to 1500. Basically he was working promoting his Aweber newsletter, and 2 days ago he activated the Blog Broadcast feature, transforming those subscribers into RSS subscribers as well. He almost took the prize, having 8 fewer subscribers than the leader. That was close!

So the winner of the first Blogging Idol is Abhijeet from http://www.stockmarketindia.net/

He started the competition with 953 subscribers, and ended with 1538, an increase of 585 subscribers. Some people claimed that perhaps he was cheating, especially because his blog shows fewer hits than subscribers. Well I did some research and it looks like he is clean.

He had been gaining around 250 RSS subscribers every month for the past 4 months already, so a 580 increase is not impossible considering he had an extra inventive on July. Additionally, I also had access to his Feedburner stats and to the complete list of his email subscribers. It all looked fine.

So what strategy did the author use? His blog covers stock market tips, buy calls and similar, so he leveraged that content to get email subscribers. The first tactic that he employed was to increase the post volume (to 2-3 per day) and to include a huge email subscription box on top of the content column.

Secondly he emailed several Google and Yahoo! finance groups with extensive stock market reports, and inside those reports he inserted a very explicit link to his Feedburner email subscription. The link encouraged people to click to receive free stock market updates and tips.

Looks like it worked quite well!

What do you want to see on the next Blogging Idol?

I had a great time with the first Blogging Idol contest, and I think that the participants and readers did as well. Within a couple of months we will have a second edition therefore.

There were some flaws on the first competition, and I won’t deny. But it was a good learning experience nonetheless, and hopefully we will fix the problems in the future.

The question then becomes: what do you want to see on the next Blogging Idol? That is, what factors do you think we should use to measure the winner? What kind of blogs should be allowed to participate? How many competitors?

Here is one idea that I am considering: limit the participation to 10 or 20 big and established blogs. Use 4 factors to decide the winner:

1. Traffic from Google Analytics (participants must give me access to it).
2. RSS subscriber gain
3. Technorati rank increase
4. Voting from the readers

I know that each of those factors can still be gamed, but combined it would be much less effective for someone trying to. For example someone would need to spend a lot of time to cheat the RSS subscriber numbers, but this would not help him with the other 3 factors, so he could still end up losing.

What do you suggest?




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62 Responses to “Blogging Idol: We Have a Winner!”

  • Gary

    I did enjoy the contest. I wasn’t able to do all the things I wanted to in July, but the increase in RSS subscribers I got was well worth the effort regardless.

  • John Young | We Have Contact

    Unfortuately, I wasn’t able to participate in this contest due to time restraints – but hopefully it will happen again.

    Congratulations, Abhijeet!

  • th13rteen

    Congrats, Abhijeet. It was a nice competition. So when’s the next Blogging Idol? Next year?

  • Rome

    Hi Daniel, thanks for the dofollow link and the mention πŸ™‚ and thanks to you and the contest. I wouldn’t have searched for more keywords if not for the contest.

    For the second edition, It would be nice if everyone started from scratch. 0 subscribers and 0 traffic. Start a new blog with your subdomain or something like that. Get as much traffic, subscribers, alexa, technorati, readers votes. πŸ™‚

  • Sell Porn Make Money

    congrats to everyone. I am sure this has helped everyone that participated.

  • SATISH

    The competition was very good. I could learn a lot of things in very less time.
    And Congratulations, Abhijeet!

    As far as next blogging idol is concerned, limiting it to 10 or 20 big and established blogs would be quite uncomfortable. Atleast consider including 50 blogs(which meets some of your requirements).
    And my Congrats to Daniel, for conducting this contest successfully.

    I wish you all the best for coming Blogging Idol contests.

  • Jacob from JobMob

    Congrats to Abhijeet! Romeuy and WinningTheWeb also deserve kudos.

    For the next edition, as you point out that any number can be gamed, so numbers shouldn’t be the final determinant. Use the numbers to narrow the candidates crop to 10 finalists and then use a small, odd-numbered judges panel of A-listers (yourself included?) to make the final ranking. Ideally everyone that makes it to the final round would gain something (exposure on the judges’ blogs?), and there should be a grand winner – the Blogging Idol – and 2 runners’ up.

    Oh, and have it in January-February ’09. Sooner would be too soon and you don’t want it during the holiday season.

  • Jacob from JobMob

    Actually, everyone that participated deserves kudos! But an extra pat on the back to the 3 I mentioned.

    And Life is Colorful for the standings updates πŸ™‚

  • Stock Market Informer

    Wow, Gyutae at winningtheweb almost took my breath away!

    Congrats to everyone who gained the new subscribers, every subscriber counts!

    I hope the people who condemned my blog would realize that there were legitimate efforts behind the increase in RSS subscribers.

    Thanks Daniel for holding this contest and be one of my motivations to focus on RSS subscribers.

  • KeyOfLostArch

    1. Traffic from Google Analytics (participants must give me access to it).
    2. RSS subscriber gain
    3. Technorati rank increase
    4. Voting from the readers

    1. I don’t use it, nor want to
    2. ok
    3. I don’t use it (although I’m listed)
    4. Visitors aren’t reliable, since they haven’t seen all the sites. And also it’s highly effected by the traffic.

    Shouldn’t this be about finding new faces of the blogosphere, since it’s idol(s) πŸ˜‰

  • Umar in Dubai

    congrats to the winner…. it was a nice contest to run for and everyone gained lots of readers and subscribers. Looking forward to the next edition of blogging idol.

  • Mommy Meryl

    Hey congrats to the winner!! That is exciting and thanks for the great competition. I guess my only silly question is that the contest was supposed to end on July 31 at midnight,right? Its not even 4pm where I am – AZ. .. not that I really had a chance to pull up, but maybe some other guy did. . .

  • Adam Singer

    impressive stuff – well done on these guys !

  • Medical Transcription Blog

    The stock markets in India were tumbling down last month, showing all sorts of nasty games dancing in tandem with the Indian parliament and Dr. Manmohan Singh’s government’s fate!

    Abhijeet, at least you are a gainer when everybody in the Indian stockmarkets were losers! Congrats.

  • Nick Stamoulis

    The Indians absolutely are dominating in this field… congrats man.

  • big jason

    sneaky gaming with aweber. πŸ˜‰ congrats to the winners. was fun

    big jason

  • Karl Staib

    I really liked the RSS Idol contest the way it was, but I can see how much of a problem it all was. Creating a contest with larger RSS blogs makes sense. You can keep a closer eye on the contestants.

    I hope that you will sprinkle in RSS Idols with the smaller blogs in the future. I hopefully won’t be in that small blog category any longer, but I sure learned a lot and I have a few good ideas that I’m going to try.

    Thanks for a great opportunity and I’m going to use this contest to spring me into the popular blog category.

  • siong1987

    I just check the latest feed number by using Feedburner api. Since the api shows that the feed count on 31 July is not released yet, so, I don’t think this final results are official.

  • siong1987

    This is the API link: http://api.feedburner.com/awareness/1.0/GetFeedData?uri=stockmarketindiaupdates&dates=2008-07-31
    Please browse it using Firefox or else you have to view the source to see the actual count.

  • O. Messaoud

    A great experience seriously. I managed to triple my RSS count moving from 7 to 22 πŸ™‚ THAT is what I call performance. Stockmarketindia didn’t even double his count πŸ™‚ hehe Just kidding !!
    Congrats to Abhijeet. You will stay in History as the first blogging idol ever.
    I think that having multiple criteria for the next edition is a very good idea for the resons you enumerated.

  • matan

    Finally, And congrats to the winner Guys!. This will go down in history as other people spoken i hope

  • VENKATAKRISHNA NALAMOTHU

    I finished the contest in third place (missed second place by just 4). Thank you Daniel for conducting this wonderful contest. Only bad thing is there are no prizes from second and third place finishers. Am I selfish?

  • big jason

    a friend of mine just confirmed that feedburner is not real time and updates every 24 hours. if this is the case, why has the winner been announced. maybe gyuatae will be first tomorrow?

  • Todor Christov

    Good work for all contestants – congratulation!

    And good work from the organizers and sponsors, too!!

  • Daniel Scocco

    @Mommy Meryl and Siong, the contest was based on the Feedburner feed count chicklet. They update it once a day, so at mid day of July 31 we already knew who was the winner.

    That number would stay the same till midnight anyway.

  • Daniel Scocco

    @Big Jason, yeah it updates once every day, hence why I waited it to update on July 31 and declared winner. That number would stay the same until midnight.

  • big jason

    @Daniel You mean August 1st? πŸ˜‰ what if it didn’t update at midnight? it didn’t update for me at midnight at 12am july 31 and hasn’t today either. of course mine now says 0. πŸ˜‰ doesn’t matter since I would have had to knock it out of the park anyways, but my final count of 404 is up until July 30th not July 31.

  • Daniel Scocco

    @Jason, I mean July 31sorry πŸ™‚ .

    Your is feed count is showing 404 for me at August 1st, 7 am. So I am pretty sure that was the mark at midnight also right?

  • big jason

    404 was the mark two days in a row. there is no way in hell I got zero subscribers today. totally impossible. again, probably nowhere near to win, so no big deal. just will be interesting to see where I finished once my feed updates. no worries

  • siong1987

    Daniel, as I know, the feedcount chicklet is based on the feed count from the Awareness API provided by Feedburner. From the API, we know that Feedburner haven’t updated the RSS count for the day 31st.

    And, here raises another problem: What time zone are you actually based on?

    IMHO, it is the best to use timezone set by Feedburner.

    Thank you.

  • big jason

    finally updated with 481, so it looks like I was 2nd if you take Gyutae gaming the system with aweber into account πŸ˜‰ lol. if I didnt hate aweber so much, I would have increased my count by 2000+. but hey, its allowed, so no worries

  • Daniel Scocco

    @Siong, I am GMT -5 I think. Shouldn’t make a different though.

    @Big Jason, I only allowed Guytae to use the aweber subscribers he gained in July as well. If he had used his previus subscribers and converted those into RSS that would have been considered black hat.

    I talked a lot with him about that.

  • Debby Phillips

    Congratulations to the winner! The contest was fun and other bloggers were trying to help me win by posting about it on their blogs.

  • Winning Startups

    Thanks for the great contest opportunity Daniel. I love it that you were trying to help us little guys, but it may be more beneficial to you personally to deal with larger blogs next time. You’d get links from higher pageranked sites and if those larger blogs posted about the contest your traffic would probably go up exponentially.

  • Mr. Javo

    This was a great contest, I really enjoy it. It helped me to increase the number of subscribers… Congrats for the winner!

  • Ultimate Blogging Experiment

    The blogging Idol was one of the more successful contests I have seen. There are things you can always change but the way people have talked about this contest you know you did a lot right. If I was you I would only make minimal changes.

  • Adam Pieniazek

    Congratulations Abhijeet! The contest was fun and informative so thanks to you Daniel for hosting it. I like the idea of everyone starting fresh and starting a whole new blog for next time. We might be even more inclined to come up with creative new ways for obtaining RSS subscribers if our established blogs reputations weren’t at risk!

  • big jason

    @Daniel I’m just giving gyutae a hard time. was a very sneaky and ingenius tactic. he played possum with me and everyone else very well. i’m impressed. congrats to Abhijeet and Gyutae

  • Ben Moreno

    I think there is an advantage for people who already have hundreds of subscribers. I think the next contest should be with blogs who only have 50 or less subscribers instead of 1000.

    What do you think folks?

  • Jacky Supit

    If you really would like to use those 4 factors for the coming contest, then i guest i would not be able to take any part again.

    how many increase i would get for my technorati rank? since i have been on the top 50 already πŸ˜€

    will keep wishing u great with ur contest anyway

  • John

    Shouldn’t you have waited until Aug 1 to report the totals? Feedburner is a day behind, so the July 31 numbers didn’t come out until today. We went from 445 to 687, a gain of 242. I think that’s very respectable.

  • Daniel Scocco

    @John, the contest would end on July 31 midnight, no matter what Feedburner was reporting on that day and hour.

    I know Feedburner is one day behind, but that was the same for all competitors so it made no difference.

  • Daniel Scocco

    @Jacky, we can also use increase on technorati authority instead.

  • Stock Market Informer

    Thanks everyone for your sweet wishes! The feedburner chicklet is showing a good increase in new subscribers on last day of month too.

    http://api.feedburner.com/awareness/1.0/GetFeedData?uri=stockmarketindiaupdates&dates=2008-07-31

    I think it was certainly made No. 1 increase in the contest i.e. 635.

    My friend, Gyutae, on 31st July is from 936 to 1502 i.e. 566.

    http://api.feedburner.com/awareness/1.0/GetFeedData?uri=winningtheweb&dates=2008-07-31

  • Stock Market Informer

    Thanks everyone for your sweet wishes! The feedburner chicklet is showing a good increase in new subscribers on last day of month too.

    I think stockmarketindia certainly made No. 1 by increase of 635 in the contest considering the feedcount dated 31st from Feedburner.

    My friend, Gyutae, on 31st July is from 936 to 1502 i.e. 566.

  • The Net Fool

    Congratulations to the winner!

    Anyone have the final numbers for this one? I would imagine that I finished in the top of the mix with an increase from 333 to 547 (+214) subscribers in July. This was definitely a great motivator, so a big thanks for hosting the competition πŸ™‚

  • The Blogger Tips

    Congratulation to the winner and organizer. This is pretty new contest in blogging world. Creative!

  • Life is Colourful

    Are you gonna post about the results, Jim @ netfool – we would be interested to read your blog post on this.

  • SEO Genius

    Nice one, well i new i would not win but still great to particpate congrats to the winner.

  • Stock Market Informer

    The blog’s growth story continued with addition of 382 new subscribers in August month taking the subscriber count to 1900 by end of August’08 month.

  • Matej

    http://romeuy.com/ is still doing great, good for him!

  • LVD Maxus

    I just check the latest feed number by using Feedburner api. Since the api shows that the feed count on 31 July is not released yet, so, I donÒ€ℒt think this final results are official.

  • Stock Market Informer

    Whenever I look at my blog subscribers count increasing, I remember this contest. This contest happened to be an inspiration to me over these past months.

    In meantime, I had visited here in Sept 08, when I had 1900 subscribers. Now my blog grew up to 4600 subscribers at start of Feb 2010. Just wanted to share this growth with you.

Comments are closed.