Comments on: Blogging Strategy: Competitive Advantage

By: Bang Kritikus

Bang Kritikus — Wed, 28 Jan 2009 06:12:07 +0000

Blogging to profit uses this strategy

By: Traurotrawl

Traurotrawl — Fri, 20 Jul 2007 07:38:37 +0000

Communications In a rapidly moving news environment, FDF operates a 24/7 press office and provides communications support to members FDF is the voice of the UK food and drink manufacturing industry. We work hard to promote the interests of the UK's most important manufacturing sector.

By: Mexxnl

Mexxnl — Wed, 18 Apr 2007 22:53:19 +0000

test

By: SAB!NA

SAB!NA — Sun, 11 Mar 2007 18:56:28 +0000

thx a lot…….

By: MC Milker

MC Milker — Fri, 09 Mar 2007 13:32:27 +0000

You might actually discuss the marketing concept, “Unique Selling Proposition” here.

That is, what makes your content different? Or more accurately, what reader need do you fulfill that no other blog fills quite so well? Since this is one of the most important concepts in marketing, it’s probably worth a discussion. Several blogs may cover the same subject but, one may have more humor, one more links to information and one a certain style. These could each be a USP. Knowing your USP is key…because it helps you stay on “message” in every post you write.

…musing from a marketing exec and “mommy blogger”