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	<title>Daily Blog Tips &#187; Monetize</title>
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		<title>22 Ways To Find Advertisers For Your Website</title>
		<link>http://www.dailyblogtips.com/22-ways-to-find-advertisers-for-your-website/</link>
		<comments>http://www.dailyblogtips.com/22-ways-to-find-advertisers-for-your-website/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 11:38:48 +0000</pubDate>
		<dc:creator>Daniel Scocco</dc:creator>
				<category><![CDATA[Monetize]]></category>

		<guid isPermaLink="false">http://www.dailyblogtips.com/?p=5462</guid>
		<description><![CDATA[<img src="http://www.dailyblogtips.com/wp-content/uploads/ways-to-find-advertisers.jpg" alt="ways to find advertisers" title="ways to find advertisers" width="200" height="200" class="pino" />Selling advertising deals is one of the most profitable ways to monetize your website. Some time ago I wrote an article titled <a href="http://www.dailyblogtips.com/how-to-find-advertisers-for-your-website-the-ultimate-guide/">How to Find Advertisers for Your Website</a>, where I covered the pros and cons of using this method, what you need to have in place before getting started, how much you should charge and so on.  

The most difficult part of the process, however, is to actually find the advertisers. I included some places where you can look for in that article, but I felt that it would be useful to have one post listing all the ways you can use to find advertisers for your website. That is what the list below is all about. <p><hr>
Original Post: <a href="http://www.dailyblogtips.com/22-ways-to-find-advertisers-for-your-website/">22 Ways To Find Advertisers For Your Website</a><br/>

<center><a href="http://www.dailyblogtips.com/make-money-blogging/"><img src="http://www.dailyblogtips.com/wp-content/uploads/newsletter.gif" alt="join the daily blog tips newsletter" border="0" /></a></center></p>
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			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: left; margin-bottom: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.dailyblogtips.com%2F22-ways-to-find-advertisers-for-your-website%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.dailyblogtips.com%2F22-ways-to-find-advertisers-for-your-website%2F" height="61" width="51" /></a></div><p><img src="http://www.dailyblogtips.com/wp-content/uploads/ways-to-find-advertisers.jpg" alt="ways to find advertisers" title="ways to find advertisers" width="200" height="200" class="pino" />Selling advertising deals is one of the most profitable ways to monetize your website. Some time ago I wrote an article titled <a href="http://www.dailyblogtips.com/how-to-find-advertisers-for-your-website-the-ultimate-guide/">How to Find Advertisers for Your Website</a>, where I covered the pros and cons of using this method, what you need to have in place before getting started, how much you should charge and so on.  </p>
<p>The most difficult part of the process, however, is to actually find the advertisers. I included some places where you can look for in that article, but I felt that it would be useful to have one post listing all the ways you can use to find advertisers for your website. That is what the list below is all about. </p>
<h4>Leveraging Your Own Site</h4>
<p>Your own website should be the first port when it comes to finding advertisers. Why? Because people who are familiar with your work will be more willing to discuss possible advertising deals. </p>
<p><strong>1. Put an &#8220;Advertise&#8221; link on the menu bar</strong></p>
<p>If you have a navigation menu bar, you could include an &#8220;Advertise&#8221; link there, making it point to a page where you describe the advertising options of your site. This link will help you in two different ways. First of all it will allow interested companies to quickly find the page where you display your advertising information. Secondly, it will also let all visitors know that you do accept advertising deals. </p>
<p><strong>2. Use an &#8220;Advertise Here&#8221; banner as placeholder</strong></p>
<p>If you have unsold ad spots, you could include an &#8220;Advertise Here&#8221; banner as a placeholder on one of them. This banner will act just like the &#8220;Advertise&#8221; link on the navigation menu, but it might be more effective because it will show potential advertisers exactly where their ads will be displayed. Just make sure to not use an &#8220;Advertise Here&#8221; placeholder on all of your unsold spots, as this would send a negative message to advertisers (i.e., no one is buying any ads on your site, so why should they?). </p>
<p><strong>3. Write a post welcoming advertisers</strong></p>
<p>If you have a blog, you could write a post inviting advertisers. This technique works pretty well because it allows you to elaborate your offer. On the post you&#8217;ll be able to explain what kind of audience your blog has, what kind of traffic it gets, what are the advertising options available and so on. </p>
<p><strong>4. Email your list</strong></p>
<p>Do you have an email list? Then send the same information that you posted on the blog to these subscribers. The only thing you should not include is the price. Why? Because if you don&#8217;t include it interested people will email you asking for that, and this will give you their email addresses and an invite for a conversation, where you&#8217;ll have better chances of convincing them.</p>
<p><strong>5. Put a message at the bottom of blog posts</strong></p>
<p>If you post often on your blog you could attach a message at the bottom of every post. Something like &#8220;<em>Want to showcase your product to our audience? Then check our advertising options.</em>&#8221; Obviously you should include a link to your &#8220;Advertise&#8221; page on that message. If you are using WordPress, you&#8217;ll just need to edit the single.php file to make this message appear on all your blog posts.</p>
<p><strong>6. Put a message at the bottom of your feed</strong></p>
<p>Similarly, you could also put a message at the bottom of your feed. This will make sure that both website visitors and RSS subscribers will see it. If you are using WordPress, you can create easily create a custom message to be displayed at the bottom of you feed with the <a href="http://www.dailyblogtips.com/rss-footer-wordpress-plugin/">RSS Footer plugin</a>. </p>
<p><strong>7. Examine who is leaving comments</strong></p>
<p>It is a good idea to examine who is leaving comments on your blog. You are basically looking for people who work at companies that have relevant products to your audience. Once you identify someone who does (either by the link he will leave or by the domain on his email address), you&#8217;ll just need to contact him, asking if his company would be interested in becoming a sponsor. This technique works well because the person will already be a member of your community.</p>
<p><strong>8. Examine who is linking to you</strong></p>
<p>Apart from examining who is leaving comments on your blog you should also check the people linking to your blog posts. If you notice a link from a company blog, you could again contact the company asking if it would be interested in becoming a sponsor. If they liked your content enough to link to it, they will certainly consider an advertising deal.</p>
<p><strong>9. Reply to all press releases and review requests</strong></p>
<p>Once your website gets somewhat popular inside its niche you&#8217;ll certainly start receiving many press releases and review requests via the contact form. Instead of sending these to the trash bin, you should reply to all of them, stating that you found their product/service interesting, and that you believe they could benefit from advertising on your site because your audience would be a good match. Then give all the details about the advertising options, and wait to see if they are interested. </p>
<h4>Exploring Ad Networks</h4>
<p>If you can find companies that are already spending money on online advertising, your job will be halfway done. Advertising networks represent an excellent opportunity to do this. </p>
<p><strong>10. <a href="http://www.buysellads.com">BuySellAds.com</a></strong></p>
<p>Just by visiting the homepage of this ad network you&#8217;ll be able to see a list of &#8220;Sample Advertisers.&#8221; Most of those are big online spenders. After that you can also check the publishers listed on the directory. Just click to visit the homepage of each site, and check what companies bought banners there. You&#8217;ll be able to find hundreds of potential sponsors.</p>
<p><strong>11. <a href="http://www.adbrite.com/">AdBrite</a></strong></p>
<p>On the navigation menu of this ad network you&#8217;ll find a link titled &#8220;Site Directory.&#8221; It is basically a list of all the websites that accept ads through the network. You&#8217;ll just need to browse through them, checking what companies are buying banners there. The interesting thing is that you can also filter the websites by niche, making sure you&#8217;ll only contact relevant companies.</p>
<p><strong>12. <a href="http://www.clickbank.com">ClickBank</a></strong></p>
<p>ClickBank is not an ad network per se, but rather an affiliate marketing one. That being said, you could still signup as an affiliate and browse its marketplace looking for sponsors. Just avoid contacting the top selling products, because those already have hundreds of affiliate promoting them. Focus on the middle range of the marketplace. </p>
<p><strong>13. <a href="http://www.sponsoredreviews.com">SponsoredReviews.com</a></strong></p>
<p>Once you signup as a &#8220;Blogger&#8221; on this ad network you&#8217;ll be able to browse its marketplace, which contains a list of companies who are willing to pay bloggers to review their products/services. Guess what? After that it will just be a matter of contacting them.</p>
<p><strong>14. <a href="http://www.reviewme.com">ReviewMe</a></strong></p>
<p>This network works pretty much like the previous one. You&#8217;ll find fewer offers here, but it is still worth a look once in a while. Additionally, if you setup a low review price for your blog you&#8217;ll be contacted by interested companies on a regular basis. </p>
<h4>Vising other sites in your niche</h4>
<p>A very effective way to find advertisers for your website is to visit other sites in your niche, looking for companies advertising there already.</p>
<p><strong>15. Contact the banner advertisers</strong></p>
<p>First of all you&#8217;ll want to contact the advertisers who purchased banner spots. Usually these are companies who contacted the site owner directly, so they will be more open to discussing new advertising opportunities with you.</p>
<p><strong>16. Contact the AdSense advertisers</strong></p>
<p>If the site you are visiting uses Google AdSense, you could check the companies that are putting ads there and then contact them . Mention on your email that your saw the company ad on the XYZ site, and that you believe your site would be a good match for their products/services, too.</p>
<p><strong>17. Contact the site owner</strong></p>
<p>If your website is larger than the one you are visiting, you could also contact the site owner to see if he is not interested in purchasing one of your banner spots. This could help him to get more brand awareness and new readers. Secondly, you could also try to establish a partnership, where you refer advertisers to each other. </p>
<h4>Using Google</h4>
<p>Whenever you need to find something online, Google can help. </p>
<p><strong>18. Search for relevant products and contact the organic results</strong></p>
<p>Companies that sell products or services relevant to your audience will certainly consider the opportunity to advertise on your site. If that is the case, all you need to do is visit Google and start searching for these companies. If you have a site about baseball, for example, go to Google and search for &#8220;baseball bats&#8221;, &#8220;baseball gloves&#8221; and so on. </p>
<p><strong>19. Search for relevant keywords and contact the AdWords advertisers</strong></p>
<p>Apart from finding companies on the organic results you can also look for the ones already spending money on Google AdWords. These are the &#8220;Sponsored Links&#8221; that will appear on top and to the right of the organic search results. Notice that you don&#8217;t need to search for products here. Searching any keyword that is related to your niche should already trigger the sponsored links. </p>
<p><strong>20. Search for websites thanking their sponsors/advertisers</strong></p>
<p>Many websites publish periodic posts thanking their sponsors. You could use Google to find these posts, as they will come with a list of companies you can contact. For example, you could search for &#8220;thanks sponsors&#8221; on Google. Alternatively you can also filter the search to specific websites that are related to your site. If you have a tech blog, for example, you could search for &#8220;site:techcrunch.com sponsors&#8221;, which will give you a list of all the posts on TechCrunch.com that talk about sponsors.</p>
<h4>Using Social Networks</h4>
<p>Social networks are among the most popular websites on the Internet these days. As such, companies are starting to direct their advertising efforts there, and you could use that to find sponsors for your site. </p>
<p><strong>21. Sponsored Tweets</strong></p>
<p>Twitter created one of the fastest growing online platforms, and many companies started to leverage the &#8220;sponsored tweet&#8221; idea. They basically pay a certain amount of money for people willing to send a message talking about their products or services. Most of these companies require people to disclose the ads with hashtags. Two popular ones are #ad and #sponsored. If you <a href="http://search.twitter.com">search for those hashtags on Twitter</a>, you&#8217;ll be able to find a huge list of sponsored messages. After that you&#8217;ll just need to contact the companies who sponsored them. </p>
<p><strong>22. Facebook Ads</strong></p>
<p>Facebook is the largest social network on the web, and they also have a self-serving ad platform that works similar to Google AdSense. As a result many companies are purchasing ads there, and you could try to find some that are related to your own niche. You just need to browse around the site (while logged in), and the ads should appear on the right sidebar. On some pages you&#8217;ll also find a link titled &#8220;More Ads,&#8221; which will send you to a page with a list of advertisers relevant to your profile.</p>
<h4>Bonus Tip</h4>
<p>This tip helped me find dozens of advertisers over the years. It is a really simple but very effective one. The tip is: <strong>create a folder on the bookmarks of your browser named &#8220;Potential Advertisers&#8221; or &#8220;Potential Sponsors.&#8221;</strong> After that you&#8217;ll just need to pay attention while browsing the web to companies and/or websites that have something related to your website and that could be interested in advertising there. Whenever you come across one, bookmark it. If you use the Internet a lot you&#8217;ll find that this bookmark folder will grow very quickly, and it will just be a matter of getting in touch with the companies listed there.</p>
<p><hr>
Original Post: <a href="http://www.dailyblogtips.com/22-ways-to-find-advertisers-for-your-website/">22 Ways To Find Advertisers For Your Website</a><br/>

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		</item>
		<item>
		<title>Check Out The Affiliate Marketing 101 Guide</title>
		<link>http://www.dailyblogtips.com/check-out-the-affiliate-marketing-101-guide/</link>
		<comments>http://www.dailyblogtips.com/check-out-the-affiliate-marketing-101-guide/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 19:46:13 +0000</pubDate>
		<dc:creator>Daniel Scocco</dc:creator>
				<category><![CDATA[Monetize]]></category>

		<guid isPermaLink="false">http://www.dailyblogtips.com/?p=5526</guid>
		<description><![CDATA[My friend Jonathan Volk just released a guide titled <a href="http://www.jonathanvolk.com/affiliate-marketing-guide/?ref=daniel@dailyblogtips.com ">Affiliate Marketing 101</a>. The guide is completely free, and you just need to subscribe to his email newsletter to get access.<p><hr>
Original Post: <a href="http://www.dailyblogtips.com/check-out-the-affiliate-marketing-101-guide/">Check Out The Affiliate Marketing 101 Guide</a><br/>

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]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: left; margin-bottom: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.dailyblogtips.com%2Fcheck-out-the-affiliate-marketing-101-guide%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.dailyblogtips.com%2Fcheck-out-the-affiliate-marketing-101-guide%2F" height="61" width="51" /></a></div><p><a href="http://www.jonathanvolk.com/affiliate-marketing-guide/?ref=daniel@dailyblogtips.com"><img border="0" src="http://www.dailyblogtips.com/wp-content/uploads/jonathanvolk-guide.jpg" alt="jonathanvolk-guide" title="jonathanvolk-guide" width="185" height="208" class="pino" /></a>My friend Jonathan Volk just released a guide titled <a href="http://www.jonathanvolk.com/affiliate-marketing-guide/?ref=daniel@dailyblogtips.com">Affiliate Marketing 101</a>. The guide is completely free, and you just need to subscribe to his email newsletter to get access.</p>
<p>I just went there to check the material, and I must say that it is really solid. Jonathan covers pretty much all you need to know to get started with affiliate marketing. He generated over $4 million last year in affiliate sales, so he sure knows what he is talking about, too. </p>
<p>Here is a list of the sections included:</p>
<ul>
<li>Introduction</li>
<li>What Is Affiliate Marketing?</li>
<li>What Is An Affiliate Network?</li>
<li>Recommended Affiliate Networks</li>
<li>How Does All This Come Together?</li>
<li>The &#8220;Pregame&#8221;</li>
<li>The &#8220;Pregame&#8221; Pt. 2 &#8211; Know Your Demographics</li>
<li>The &#8220;Pregame&#8221; Pt. 3 &#8211; Setting Up Hosting / Domain Name</li>
<li>Setting Up A Simple PHP Redirect</li>
<li>The Landing Page</li>
<li>Affiliate Marketing Methods (Basic Overview)</li>
<li>Social Media Affiliate Marketing Guide</li>
<li>Pay Per View Affiliate Marketing Guide</li>
<li>Pay Per Click Affiliate Marketing Guide</li>
<li>Media Buying Affiliate Marketing Guide</li>
<li>After Your Campaigns Are Ready To Launch</li>
<li>Conclusion</li>
</ul>
<p>You&#8217;ll find the sections where he talks about affiliate marketing methods particularly useful, because he goes into details about the techniques he uses, the tricks that he found effective to generate more sales and so on. </p>
<p>Finally, he is also having a contest where the two people sending more referrals to the affiliate marketing guide we&#8217;ll win an Apple iPad. You&#8217;ll get your referral link once you subscribe to the newsletter. Neat promotional idea by the way, huh?</p>
<p><hr>
Original Post: <a href="http://www.dailyblogtips.com/check-out-the-affiliate-marketing-101-guide/">Check Out The Affiliate Marketing 101 Guide</a><br/>

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		<slash:comments>12</slash:comments>
		</item>
		<item>
		<title>The Affiliate Marketing Report Card</title>
		<link>http://www.dailyblogtips.com/the-affiliate-marketing-report-card/</link>
		<comments>http://www.dailyblogtips.com/the-affiliate-marketing-report-card/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 21:27:45 +0000</pubDate>
		<dc:creator>Daniel Scocco</dc:creator>
				<category><![CDATA[Monetize]]></category>

		<guid isPermaLink="false">http://www.dailyblogtips.com/?p=5508</guid>
		<description><![CDATA[Browsing through the web today I came across report compiled by AceAffiliates, called <a href="http://www.aceaffiliates.com/affiliate-education/affiliate-marketing-review-report-card.html">Affiliate Marketing Report Card</a>. It basically summarizes a bunch of data from different affiliate programs to help you choose the best one. <p><hr>
Original Post: <a href="http://www.dailyblogtips.com/the-affiliate-marketing-report-card/">The Affiliate Marketing Report Card</a><br/>

<center><a href="http://www.dailyblogtips.com/make-money-blogging/"><img src="http://www.dailyblogtips.com/wp-content/uploads/newsletter.gif" alt="join the daily blog tips newsletter" border="0" /></a></center></p>
]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: left; margin-bottom: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.dailyblogtips.com%2Fthe-affiliate-marketing-report-card%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.dailyblogtips.com%2Fthe-affiliate-marketing-report-card%2F" height="61" width="51" /></a></div><p>Browsing through the web today I came across report compiled by AceAffiliates, called <a href="http://www.aceaffiliates.com/affiliate-education/affiliate-marketing-review-report-card.html">Affiliate Marketing Report Card</a>. It basically summarizes a bunch of data from different affiliate programs to help you choose the best one. </p>
<p><img src="http://www.dailyblogtips.com/wp-content/uploads/affiliate-marketing-report-card.jpg" alt="affiliate-marketing-report-card" title="affiliate-marketing-report-card" width="500" height="336" class="bc" /></p>
<p>Here are some of the fields included:</p>
<ul>
<li>commissions</li>
<li>earnings per click</li>
<li>order size</li>
<li>conversion rate</li>
<li>payment threshold</li>
<li>payment methods</li>
</ul>
<p>They also classified the affiliate programs by niche, including dating, web hosting, software, medical, insurance and so on. Overall it is a nice resource if you are trying to find some affiliate offers to promote. </p>
<p><hr>
Original Post: <a href="http://www.dailyblogtips.com/the-affiliate-marketing-report-card/">The Affiliate Marketing Report Card</a><br/>

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		</item>
		<item>
		<title>15 Affiliate Marketing Questions Answered By 3 Experts</title>
		<link>http://www.dailyblogtips.com/15-affiliate-marketing-questions-answered/</link>
		<comments>http://www.dailyblogtips.com/15-affiliate-marketing-questions-answered/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 03:36:13 +0000</pubDate>
		<dc:creator>Daniel Scocco</dc:creator>
				<category><![CDATA[Monetize]]></category>

		<guid isPermaLink="false">http://www.dailyblogtips.com/?p=5478</guid>
		<description><![CDATA[A couple of months ago I asked our readers what affiliate marketing questions they would like to have answered. I then analyzed the submissions and filtered out the 15 most common questions. After that I sent the questions to three friends of mine who are affiliate marketing rock stars, and the result is what you will find below.<p><hr>
Original Post: <a href="http://www.dailyblogtips.com/15-affiliate-marketing-questions-answered/">15 Affiliate Marketing Questions Answered By 3 Experts</a><br/>

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]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: left; margin-bottom: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.dailyblogtips.com%2F15-affiliate-marketing-questions-answered%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.dailyblogtips.com%2F15-affiliate-marketing-questions-answered%2F" height="61" width="51" /></a></div><p>A couple of months ago I asked our readers what affiliate marketing questions they would like to have answered. I then analyzed the submissions and filtered out the 15 most common questions. After that I sent the questions to three friends of mine who are affiliate marketing rock stars, and the result is what you will find below.</p>
<p>These guys need no introduction, but here we go anyway. <a href="http://blog.affiliatetip.com/">Shawn Collins</a> started doing affiliate marketing in the 90s, and today he is one of the most respected names in the industry. <a href="http://www.jonathanvolk.com/">Jonathan Volk</a> is the CEO of Surge Marketing, an affiliate marketing company that generates million of dollars in affiliate sales every year. <a href="http://zacjohnson.com">Zac Johnson</a> started making money online when he was 15, and today he is one of the most successful affiliate marketers around. Make sure to subscribe to all three sites if you want to learn more about affiliate marketing. Now to the questions and answers.</p>
<h4>1. How do I get started with affiliate marketing if I am a complete newbie?</h4>
<p><strong>Shawn</strong>: I created a <a href="http://blog.affiliatetip.com/affiliate-newbies/">video overview</a> on the steps I would take to set up a new affiliate site. </p>
<p><strong>Jonathan</strong>: I would start out by joining some of the internet communities and reading the blogs. I think it&#8217;s a great idea to give you a head start. Additionally, on many of the blogs they have some &#8220;Getting started with affiliate marketing&#8221; type guides that can really help you to start your make money online journey.</p>
<p><strong>Zac</strong>: The best way to get started is to get familiar with the lingo and how networks, cpa/cpc, social marketing and all aspects work. There are plenty of paid ebooks and &#8220;teaching&#8221; programs out there, but none of them are necessary. Do a simple google search and you will come across a ton of marketing blogs offering the same newbie information for free. Everything you need to get started is already out there for free if you just look for it.</p>
<h4>2. Do I need to spend money (e.g., PPC, paid advertising, etc) to make money with affiliate marketing?</h4>
<p><strong>Shawn</strong>: There are many different ways to make money as an affiliate. If you have money to invest, and you&#8217;re willing to put a lot of time into testing, you can make money fairly fast with PPC. But if you have more time than money, and you want to build a long-term site, I&#8217;d suggest focusing on building a blog on a topic that interests you. This can be done for very little cost.</p>
<p><strong>Jonathan</strong>: Yes. There is always going to be at least a minimal investment needed. You&#8217;ll need a website, domain, etc. You don&#8217;t have to pay for traffic but it&#8217;s the FASTEST way to begin to earn a living online. I would recommend starting out paying for PPC traffic and just setting your daily budget to whatever the affiliate commission is. Let&#8217;s say you earn $20 bucks per lead for an offer. Set your daily budget to $20 and see if you get anything. </p>
<p><strong>Zac</strong>: As mentioned, everything is already out there. You definitely DO NOT need to spend money to make money online. However, it is all relevant in terms of how fast you want to make money and how much. When I first started making money online over a decade ago, I was making 5 figures a year without spending a dime on advertising costs. This took much longer to build up content and get search traffic&#8230; but didn&#8217;t cost any money.</p>
<h4>3. Suppose I already have a website or blog with decent traffic. How can I use affiliate marketing to monetize my site?</h4>
<p><strong>Shawn</strong>: Find out which companies in your niche have affiliate programs and apply to them. Check them against each other to see which have the longest cookie durations, best payout, highest EPC, etc. Then start testing creative from these companies to compile data and determine which perform best for you and your audience.</p>
<p><strong>Jonathan</strong>: First, you really need to know your demographic. Who visits your website? Then using that information go to your affiliate manager and ask them what particular offers might be working well for this demographic. For example, if your site primarily caters to 35-50 year old women, weight loss offers might be and offer you want to try. </p>
<p><strong>Zac</strong>: Depending on the type of site you currently have, its likely one of the major affiliate networks will have a relevant CPA offer for you to blend in with your content. You always have the option of Google Adsense, but that is usually a last resource for seasoned marketers. The key is blending in relevant content/ads and making it look real.</p>
<h4>4. Do you start by choosing an offer, and then building a website/email list/PPC campaign around it, or the other way around (i.e., first build a website or email list and then try to find suitable offers)?</h4>
<p><strong>Shawn</strong>: I choose offers that fit my sites, because I am more likely to maintain a site if I have an interest in it. But there are plenty of successful affiliates who are essentially mercenaries that create sites to capitalize on whatever is hot.</p>
<p><strong>Jonathan</strong>: I actually find the market first. What I mean by this is that I find where there are high volumes of traffic and try to cater to their needs. That way I know the traffic is there, it&#8217;s just a matter of finding out what will convert profitably for that particular area (or demographic). </p>
<p><strong>Zac</strong>: Personally, if I am selecting an offer from a network, I will go through their available offers. I already have a good idea of whats on every other network and most likely saturated, so I want to choose something that looks a bit unsaturated and not already being pushed by a ton of affiliates. This is usually a hard find, but if found, usually it is much easier to promote and make money.</p>
<h4>5. What is affiliate scrubbing/shaving, and what do you think about it?</h4>
<p><strong>Shawn</strong>: I focus on retail/revenue share and this hasn&#8217;t been an issue for me.</p>
<p><strong>Jonathan</strong>: Scrubbing is when an advertiser (not the network) scrubs out bad leads and you do not get paid for them. This is very common and happens on a majority of the advertiser pages. This could be as simple as scrubbing someone from another country when the advertiser is only asking for US based leads or as complicated as the lead having bogus information such as a fake email address (e.g., 129023i190i@fakemail.com).</p>
<p>Shaving is different. Shaving is when an affiliate network shaves leads from your leads. So maybe one in 100 of your leads does not get counted. The network still gets paid from the advertiser for this but you will never see anything. There are times when shaving is intentional (and some networks have been proven to shave) and sometimes when it is unintentional. Either way, it can be prevented by simply split testing the offer across multiple affiliate networks if possible.</p>
<p>Always remember that you should not accuse anyone of shaving unless you have a statistically significant number of leads to prove it. If you only have 10 leads per day on average and one day you have 5, it doesn&#8217;t mean the advertiser is shaving. It could mean a lot of things.</p>
<p><strong>Zac</strong>: Since affiliate marketing first started online, it&#8217;s always been a scary issue and always in the back of our minds. Years ago, you pretty much had to rely on what the networks stats reported, but with more advanced reports and pixel/cookie tracking, you can compare network stats against your own. Unfortunately there are always going to be cheaters, lairs and people looking to take advantage of you. Before pushing some serious numbers with a company, make sure you can trust their stats and know who you are working with.</p>
<h4>6. Do you fear the possibility of web surfers having their browsers to auto-clean cookies at the end of every browsing sessions? What if this becomes a default feature on browsers?</h4>
<p><strong>Shawn</strong>: There is a new threat that has some affiliate marketers frantic every six months. I just concentrate on producing quality content and don&#8217;t obsess about the threats. So long as my numbers are where I&#8217;d like them to be, the payout, conversion rate, etc. are secondary.</p>
<p><strong>Jonathan</strong>: No. I think it will never become a standard. Too many people like to be logged into their facebook, myspace, email, etc without having to relogin every time. Plus some networks don&#8217;t even require cookies to track conversions. </p>
<p><strong>Zac</strong>: I&#8217;m not concerned about individuals clearing out their cookies, but it would be interesting to see what happens if this was an automatic browser feature. I&#8217;m sure many of the bigger coupon sites and merchant networks would be affected heavily. I always liked the concept of whoever delivers the most recent cookie, gets the credit. Either way, the marketplace will adapt and find a new and better way to track leads.</p>
<h4>7. Do you think that super affiliates necessarily need to use PPC to power their campaigns? Or is it possible to make big money with affiliate marketing without using PPC?</h4>
<p><strong>Shawn</strong>: PPC is just one area of affiliate marketing &#8211; there are plenty of affiliates using content sites, comparison shopping, email, coupons, etc. to generate big results.</p>
<p><strong>Jonathan</strong>: PPC is not the only traffic source. There are many other traffic sources that you could use. I do feel that since Adwords has such a HUGE reach, it can prove to make someone extremely successful in finding large volumes of traffic.</p>
<p><strong>Zac</strong>: It&#8217;s definitely possible to make a massive amount of money without relying on pay per click. PPC is always the big attraction because it can deliver fast and big numbers. What most people aren&#8217;t discussing or thinking about is the big costs also involved. I&#8217;ve always been a fan of creating niche sites, building them up over time and having them earn thousands of dollars in profit month and month, without having to worry about PPC management or costs.</p>
<h4>8. How do I get quality affiliates to promote my own products and services?</h4>
<p><strong>Shawn</strong>: That&#8217;s not really something that can be answered in a couple sentences. However, I&#8217;ve created a <a href="http://www.affiliatemanager.net/videos.shtml">free video series</a> that goes over the steps for companies to set up and run a successful affiliate program, based on my decade as an affiliate manager.</p>
<p><strong>Jonathan</strong>: I think it comes down to a few things.</p>
<p>1. Relationship. &#8211; If you have a relationship with the affiliate, they are way more likely to promote your stuff although it does not guarantee it.</p>
<p>2. (Most important) Conversion rate. &#8211; If you spend the time optimizing your page over and over, you will have the best converting sales page. Numbers don&#8217;t lie and at the end of the day, super affiliates want to make the most for their investment into traffic costs.</p>
<p><strong>Zac</strong>: Most affiliates are lazy and just want to make money. They don&#8217;t want to be bothered and pestered with what offers to run and why your network is better than others. If you truly want an affiliate to run your offer, contact them with your exact numbers (and they better be good!), and a very easy way to get the campaign up and running. Nothing is worse then being pestered to run a campaign, then having to join a network, wait a couple days and so on&#8230; by then it&#8217;s already too late.</p>
<h4>9. Clickbank seems to be the big thing among affiliate marketers. Do you use it extensively as well, or most of the offers you promote come from other places?</h4>
<p><strong>Shawn</strong>: ClickBank is popular with affiliates who focus on digital products. I tend to promote physical products, and work more with Commission Junction, Google Affiliate Network, LinkShare and ShareASale.</p>
<p><strong>Jonathan</strong>: I used Clickbank in the beginning of my affiliate marketing career. Now my Dad owns a product on there and does very well with it. I have since moved on to entirely CPA networks with the exception of a few small marketing campaigns.</p>
<p><strong>Zac</strong>: ClickBank has always been a massive powerhouse and the way they handle their payouts and backend is awesome. They get paid when a sale is made, so you never have to worry about an advertiser screwing over the network. From an affiliate aspect, they have an excellent selection of offers for almost any niche, with well written creatives and ad content. As an advertiser, you simply create an account, add a product, a few creatives and you are ready to go. ClickBank is genius!</p>
<h4>10. What was your first affiliate marketing success?</h4>
<p><strong>Shawn</strong>: Back in the 90s, I started doing paid search arbitrage before I knew it had a name. There were lots of PPC affiliate programs then, and I would buy targeted clicks for a penney on GoTo.com and funnel them to affiliate links.</p>
<p><strong>Jonathan</strong>: It&#8217;s been so long I cant even remember. I think I was linking directly from PPC campaigns to a clickbank ebook on golf. I was making like $20 bucks per day or so. I then moved into other niches and got up to $250 per day just linking directly from PPC Campaigns in google. </p>
<p><strong>Zac</strong>: My earliest and most memorable affiliate successes was when I was first starting out and hitting $100,000 in sales with Amazon.com, with NO ad spending. This may not seem like a ton, but it was pretty cool for a kid starting high school. After promoting Amazon&#8217;s associate program for a while, I quickly got into CPA affiliate marketing, where things got even more exciting and fun.</p>
<h4>11. There are so many offers out there to promote. How do I choose the right ones for my blog/audience?</h4>
<p><strong>Shawn</strong>: It depends on why your audience is there &#8211; think about the top 3-5 keywords that describe your site and search in Google for affiliate programs that related to those keywords.</p>
<p><strong>Jonathan</strong>: This goes back to knowing your demographic / audience. Know what typically converts for that audience by asking around and you should do pretty ok! </p>
<p><strong>Zac</strong>: It&#8217;s all a game of testing. Since there are literally thousands of offers to choose from, you can break down your decisions by profit potential, quality of offer and relevance to your web site. If you are selecting ads for your high quality/profile blog, you want to make sure you aren&#8217;t pushing crap off to your readers.</p>
<h4>12. Do you believe that social media can be used to promote affiliate offers? If so, how?</h4>
<p><strong>Shawn</strong>: Yes, affiliates have been using video, Twitter, social networks, etc. for years to promote affiliate links.</p>
<p><strong>Jonathan</strong>: You can promote affiliate offers through social media although it&#8217;s a lot more difficult. I think the best way would be referring friends to services, etc you are already using and enjoy. Sure, you won&#8217;t become a millionaire from it, but you&#8217;ll make some extra coin! </p>
<p><strong>Zac</strong>: Without a doubt. I&#8217;ve seen some great results with Facebook Fan Pages and Twitter for building up niche sites that people are really interested. You would be surprised at how many people will retweet articles they are interested in, and gladly contribute on your blog feedback.</p>
<h4>13. Do you use pre-sell/review pages when promoting affiliate offers, or do you send the traffic directly to the sales page of the merchant?</h4>
<p><strong>Shawn</strong>: I always send the traffic from my sites. I don&#8217;t think affiliates are bringing value to the table if they&#8217;re insinuating themselves into a search from a consumer for a product or service.</p>
<p><strong>Jonathan</strong>: I almost always pre-sell my traffic before sending them to an affiliate offer. Doing so generally increases profit.</p>
<p><strong>Zac</strong>: I will test both landing pages and direct linking. Direct linking is always easiest, but with the creation of a landing page, you may even increase conversions more. It&#8217;s very easy to split test offers while advertising on solutions like Facebook Ads, because you can get a decent flow of traffic very fast and have an idea where/what people are clicking on.</p>
<h4>14. Do you lose money on offers while trying to find profitable ones? Is this process inevitable?</h4>
<p><strong>Shawn</strong>: That&#8217;s the nature of testing &#8211; the key is to closely monitor things to limit losses and scale gains.</p>
<p><strong>Jonathan</strong>: All the time. In fact I&#8217;ve lost more money this year than I ever have. Why? Because I&#8217;ve tested a TON of offers aggressively. You can&#8217;t make everything work and sometimes it takes a bit of money to figure that out.</p>
<p><strong>Zac</strong>: It&#8217;s a good bet that you will lose money while testing out new campaigns. It&#8217;s also ok and expected, which is why it&#8217;s called testing. You are throwing a lot of mud at the wall and seeing what sticks. Once you find the few keywords, ad copies or offers that work and weed out the best, you can see a quick swing to high profit margins.</p>
<h4>15. What are the most important things to track and test when promoting affiliate offers.</h4>
<p><strong>Shawn</strong>: The effective CPM for all similar offers to see which ones to drop and which to give more prominence.</p>
<p><strong>Jonathan</strong>: I think it&#8217;s always important to track what traffic source is converting best. If you&#8217;re promoting your site in multiple places, always make sure you know which site is bringing in what conversions. This can be done with a simple &#8220;subid&#8221; and helps dramatically.</p>
<p>For testing, the main thing I test is my headlines. Testing different headlines both in affiliate landing pages and ads is very important! </p>
<p><strong>Zac</strong>: Obviously the ROI of an offer is what you are looking for, and how much you can expand on advertising. Once you have a campaign setup, it&#8217;s easy to see your profits and sit there and relax. A few days/weeks pass and you are slowing losing profit margin, then before you know it&#8230; you are pushing even/loss numbers. It&#8217;s important to always be on top of your ad campaigns. Don&#8217;t forget to search for other relevant and competing offers to see which may convert best.</p>
<p><hr>
Original Post: <a href="http://www.dailyblogtips.com/15-affiliate-marketing-questions-answered/">15 Affiliate Marketing Questions Answered By 3 Experts</a><br/>

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		<title>Get Rich Blogging: Fact or Fiction?</title>
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		<pubDate>Wed, 03 Feb 2010 03:22:43 +0000</pubDate>
		<dc:creator>Guest Author</dc:creator>
				<category><![CDATA[Monetize]]></category>

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		<description><![CDATA[It’s harder than ever to spend even a few minutes online these days without bumping into some get-rich-quick story or advertisement, whether it’s news about Ponzi schemes netting crooked financiers billions of dollars or annoying Google sidebar paid ads promising you that you’ll make $7,287,964/hour working from home, stuffing envelopes.<p><hr>
Original Post: <a href="http://www.dailyblogtips.com/get-rich-blogging-fact-or-fiction/">Get Rich Blogging: Fact or Fiction?</a><br/>

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			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: left; margin-bottom: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.dailyblogtips.com%2Fget-rich-blogging-fact-or-fiction%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.dailyblogtips.com%2Fget-rich-blogging-fact-or-fiction%2F" height="61" width="51" /></a></div><p><em>This is a guest post by Jonas Adamson. If you want to guest post on this blog, <a href="http://www.dailyblogtips.com/daily-blog-tips-guest-post-guidelines/">check out the guidelines here.</a></em></p>
<p>It&#8217;s harder than ever to spend even a few minutes online these days without bumping into some get-rich-quick story or advertisement, whether it&#8217;s news about Ponzi schemes netting crooked financiers billions of dollars or annoying Google sidebar paid ads promising you that you&#8217;ll make $7,287,964/hour working from home, stuffing envelopes. The siren&#8217;s call of easy money is a tempting one, indeed, and it&#8217;s even trickling down to the world of blogging, with more and more stories appearing on mainstream news sites and portals about &#8220;professional&#8221; bloggers earning six figure salaries. Is this really the golden age of bloggers, with anyone with a blog virtually printing money with a few flicks of their fingers? </p>
<p>Anyone with a blog is likely already chuckling to themselves and shaking their heads no, and for good reason. While it is true that more and more businesses and corporations are creating positions related to blogging and managing larger social media efforts on Twitter, Facebook, and other social networking sites, &#8220;blogger&#8221; still has a long way to go becoming an established profession (and miles further to go past that point to regularly command a salary that eclipses that of recent MBA graduates, attorneys, etc.). A handful of bloggers who make more than $100,000/year is undoubtedly impressive, but for each one there are thousands of top-notch bloggers who never make a single solitary penny for their efforts.</p>
<p>Like many issues that get twisted and mangled so that make &#8220;good&#8221; news, anyone looking to profit from blogging may encounter a much different situation when they start casting their blog posts out into the real world. Most uber-successful bloggers (viewing success strictly from a monetary perspective) that make the headlines are actually more marketer than blogger, with their blogging efforts tied directly to a product or service they sell. Interestingly enough, if you browse through assorted lists of the world&#8217;s best paid bloggers, the majority make their money by, you guessed it, selling ebooks, DVDs, and other products that teach other people how to make money online. Handsomely-paid bloggers who make their living from simply posting pithy, well-written posts about topics near and dear to their heart are a very, very, very rare breed.</p>
<p>With that depressing news out of the way (no, you won&#8217;t get rich blogging), there&#8217;s actually a happier silver lining lurking, which is that it&#8217;s much easier to make money from blogging today than it was in the past. While your blogging efforts may not ever pay for that Caribbean island you&#8217;ve had your eye on buying, there are definitely more and more ways for quality bloggers to profit from their skills. The days are gone when the only way to monetize your blog was by selling text links or slapping up some Google Adsense ads, as bloggers now have many more alternatives when it comes to profiting from their prose. With blogging increasingly being viewed as a legitimate business practice for marketing and advertising departments, there are also more and more part-time and freelance blogging jobs posted on job sites and freelance portals such as Elance. While it still may be very difficult to quit your day job to become a full-time blogger, it&#8217;s easier than ever to turn blogging into an enjoyable, profitable part-time job.</p>
<p><em>Jonas Adamson writes about a variety of affiliate marketing topics at <a href="http://www.affiliatetips.com/">AffiliateTips.com</a>. Affiliatetips covers a wide range of topics and have recently also added a poker affiliate section to their site.</em></p>
<p><hr>
Original Post: <a href="http://www.dailyblogtips.com/get-rich-blogging-fact-or-fiction/">Get Rich Blogging: Fact or Fiction?</a><br/>

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