Comments on: Linking Out Will NOT Reduce The Google PageRank of Your Pages

By: dean343

dean343 — Fri, 08 Jan 2010 15:12:35 +0000

can someone clear this up for me then beacause my understandiing is the reason reciprical links carry less weight is that by linking back you are passing back some of the page rank gained?

By: scheng1

scheng1 — Wed, 30 Dec 2009 08:56:33 +0000

I have never believed that linking out can hurt the pagerank, unless the purpose of linking out is for affiliate marketing purpose. In that case, putting a nofollow tag solves the problem.

By: Isaac | GoBlogger

Isaac | GoBlogger — Fri, 25 Dec 2009 07:48:09 +0000

I remembered reading something like “A webmaster cannot control other people who link to him, but he can control where he links to. That’s how Google judge you, by where you link. You link to bad sites, you bad.” I forgot where I read it.

What do you think about it?

By: James Deck

James Deck — Thu, 03 Dec 2009 00:34:14 +0000

Thanks Daniel, great post. I especially like the “bucket diagram.”

One point for clarification, however. Given that:

“The value of each link is equal to the PageRank of the page where they come from divided by the total number of outgoing links on that page”

Should bloggers bear this in mind when deciding how frequently and who to link to?

For example, some blogs will link to every single company mentioned, to Wiki, etc. etc. whereas other blogs will only link to two or three companies, obviously to encourage traffic to those blessed few links.

These people are also distributing their PageRank influence differently, no?

By: Joey

Joey — Tue, 01 Dec 2009 19:27:04 +0000

It’s an interesting debate. I have seemed a site with no external link achieving top search result for three keywords. Perhaps we should just built such website as much as possible?