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RSSOptimal Title Tag for Wordpress
Some time ago I wrote a post titled “Keep your Title Tags short and pertinent“ outlining the best practices for Title tags. Most blogging platforms come with a standard Title tag structure that places the blog name and post title on single post pages. Suppose you have the “ABC Blog” and you just published a post called “Top 10 Firefox extensions”. In that case your Title tag for that single page would be “ABC Blog – Top 10 Firefox extensions”.
This Title structure is good but not optimal. The best possible Title tag for a single blog post is the title of the post alone. The name of the blog will increase the number of keywords (reducing the value of each one) and it might not be related to the post content at all.
Below you will find the code that I use for my Title tag. This code will display the blog name on the home page, the post title on single post pages and the blog name plus category name for category pages.
<title><?php if (is_home () ) { bloginfo(‘name’); }
elseif ( is_category() ) { single_cat_title(); echo ' - ' ; bloginfo(‘name’); }
elseif (is_single() ) { single_post_title();}
elseif (is_page() ) { single_post_title();}
else { wp_title(‘’,true); } ?></title>
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38 Responses to “Optimal Title Tag for Wordpress”
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Great tip! If you change your “echo ‘Daily Blog Tips’” above to bloginfo(’name’), you can help people be more lazy and just copy and paste. Like this:
I am using SEO Title Tag plugin for wordpress and it pretty much does the same thing. I’d much rather use the code above.
I wrote sth similar on opn wp
Lionel, yeah you can insert that line to get the name automatically, but I left the written name cause I also experimented with different descriptions and combinations to see what would work best.
Fanatyk, I will check your version.
That is a really great tip. I use a plugin called “Jeromes Keywords” for all of my posts. Your code piece will make a nice addition. Thank you.
John, dont forget to use Jeromes keywords to produce a dynamic Meta Keywords tag. It works really well.
Very nice. I’ve never really though about keywords being diluted by my page title. I’ve just implemented this on WallerBlog.com Thanks for the tip!
What about page title? It will display your blog’s name only without any information about the page with the code above.
I second what Vincent asks? What about page title? For example your about page should read ‘About’, ‘Daily Blog Tips – About’, or some permutation of the sorts.
Fixing Daniels above code snippet, the answer to Vincent and my question would be:
Sorry, last comment post removed the HTML
just add the following else if statement into Daniels code:
elseif (is_page()) { echo ‘{codesqueeze} – ‘; wp_title(”); }
What about page title? It will display your blog’s name only without any information about the page with the code above.
Programlar, from my experience the optimal title tag for the homepage is just the blog name.
If you are aiming for a specific keyword that is not related to your blog name then sure change it.
Hi there,
I came up with something similar myself, but my implementation displays your blog name and then the tagline on your home page and the page title (either post title, page title, archive, category, etc.) then your blog name on every other page.
Have a look at my title structure for wordpress and let me know what you think.
I’ll use it! http://www.koolster.net
Thanks just what I was looking for.
CHECK OUT A NEW BLOG…WWW.KOOLSTER.NET
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Just use “all-in-one-seo-pack” plugin for Wordpress blog.
It let you configure the title dynamically.
Thanks for this code, I got it to work but only if I take away the title closing tag I am not sure why it doesn’t work when the closing tag is there.
A really great tip! It has improved my SEO rankings!
Thank you for this wordpress titletag code.. just used this on my blog and it is working perfect. The ‘archives’ and the ‘author ‘ section do not show any title tag, but that’s ok, not a big deal. Thanks again.