Video Blog Review 5: The 4 SEO Factors on Single Post Pages

Monday’s video post is up. On this one I did a quick SEO review of the factors that you need to have in place on single post pages.


Here is a quick summary of what I covered:

  • On most blogs, the single post pages are the most important ones as far as search engine traffic is concerned
  • That is because the bulk of the organic traffic will go there, since you can target very specific keywords and optimize the page elements more efficiently there
  • The first thing to keep in mind is that the full content should appear only on the single post page itself
  • The second factor is the title tag, which should be dynamic and concise.
  • The third factor is the permalink structure, which should be based on words, and should not use weird characters or unnecessary information
  • Finally, you should also make sure that the title of your posts are using an H1 tag

If you can’t see the video player, here is the link to the YouTube page.

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17 Responses to “Video Blog Review 5: The 4 SEO Factors on Single Post Pages”

  1. SATISH on July 21st, 2008 5:00 pm

    Excellent video Daniel….

    I had written about this in my blog, but a video like this would make it more clear.

  2. Suzie Cheel on July 21st, 2008 5:26 pm

    This is brilliant Daniel
    I need someone to SEO my blog I can see from this video Thanks for your tips they are awesome

  3. Rarst on July 21st, 2008 5:30 pm

    Good video, I am mostly fine (need to change titles from h2 to h1) but have question about categories - if I have plenty of short posts that doesn’t justify using more tag what should I do with categories/tags/months pages?
    Should I just block them from indexing with robots.txt? I have separate sitemap on site and xml sitemap for crawlers so it’s not going to hurt indexing quality (I think :) ).

  4. Daniel Scocco on July 21st, 2008 5:35 pm

    @Rarst, blocking them from indexing is a good way to solve the problem on that case.

  5. Rarst on July 21st, 2008 6:17 pm

    Thank you, I’ll need to read on robots.txt bit more first and try it later.

    I thought that I am almost done with initial design/plugins/tweaking but small things keep come up. :)

  6. Marketing Masters Guide on July 21st, 2008 6:34 pm

    Great tips!

    Maria Reyes-McDavis

  7. Igorots Rock on July 22nd, 2008 12:12 am

    That was very helpful. Thanks and keep them videos coming.

  8. G on July 22nd, 2008 12:46 am

    I took your tip of using the ‘more’ tag on all my posts, been doing good ever since.

  9. Moise levi on July 22nd, 2008 6:52 am

    I have a bookmark section called Blog tips ; you are always first on my list

    Thanks :)

  10. James Mann on July 22nd, 2008 7:08 am

    Excellent post and video. I am doing all four as well but it took me a while to get that into my head and I changed a lot of things before I got to that point.

    I appreciate the effort you put into your business. Keep it up.

  11. Medical Transcription Blog on July 22nd, 2008 8:04 am

    Thanx Daniel for that tips on title tag and h1 tag. I was adding my blog name to the title and was using h2 for single posts.

    Thanx again for that eye opener.

  12. TechnoDiary.com on July 22nd, 2008 9:46 am

    Also very important:

    - Links to related posts
    - Incoming links from related posts

    Not so important as per my tests:

    - H1 tags (or other heading tags)
    - Words in URL ( xyz.com/%postid% is equally good)

    But still every minute factor counts. Small things add up gradually.

    ~Sahil

  13. Josh on July 22nd, 2008 10:19 am

    hey Daniel, thanks for the video review! your comments are very much appreciated. I started out using http://www.websitegrader.com/ to make some changes to my blog and get it optimized. After that I’ve made changes using the All in One SEO Pack and comments I’ve read on other blog discussing SEO, namely Grizzly’s view of it.

    I’m working on a new theme that will have the Article Headline under H1. The one I’m using now is K2 and I chose not to mess with their structure.

    Thanks again. I really appreciate you taking the time to look it over. I’ll start implementing some changes to see how it can improve serp position for my keywords.

  14. Sell Porn Make Money on July 22nd, 2008 11:21 am

    Great points. I like the one about using a summary instead of the full content on everything except the post.

  15. Anuj Adhiya on July 22nd, 2008 3:01 pm

    Great post - pls keep the videos coming - and best of all - you’re practicing what you preach!
    Thanks.

  16. Phreaked on July 28th, 2008 11:42 pm

    This was an absolutely great video considering I am still learning about SEO for my own blog.

    Could you tell me how I change my blog post titles from H3 to H1? I have no clue.

    Thanks so much!

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