Website Traffic Series Part 3: Leaving Comments on Other Blogs

Daniel Scocco

On the first part of this series we talked about how you can generate traffic to your website by getting it featured on Web Design and CSS galleries. On the second part we talked about Blog Carnivals. Today we will cover another basic yet effective strategy: leaving comments on other blogs.

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The concept: Blogs are conversations. Most of them, in fact, allow any user to post a comment at the end of every article. Usually you just need to write down your name and email (kept private) and publish your comment.

Most blogging platforms also allow you to insert your website URL, which will then be used to hyperlink your name to your website.

Should people get curious, angry, excited or feel any other emotion while reading your comment, there is a good chance that they will click on the name to see what kind of website you have on the other side. If the blog where you left a comment is a popular one, you could end up receiving hundreds of visitors from a single comment.

Does it work?: Yes, but mainly when your blog is new. You will still receive traffic from blog comments even if your blog is one or two years old, but by that time I expect that your average daily traffic will be too large to be able to notice the blog comments incoming visitors.

There are also some guidelines that you should follow. First of all do not spam as many blogs as possible with as many comments as possible. People will recognize a self-promotional comment miles away, and usually they will just delete it (apart from the fact that it is pretty lame to leave comments just for the sake of traffic).

So first of all make sure that you are adding value to the conversation with your comment. That should be something easy and natural if you comment on blogs that are related to your niche. You should have endless things to talk about the topics you like after all, right?

Secondly, there are certain types of comments that will attract more attention: the first comment, funny comments, thought provoking comments and controversial comments are just a few examples.

Finally, pay attention to the size of the blog where you will be engaging in the conversation, and on how active the community over there is.

How to get started: Just create a selection of blogs that are relevant to your niche and engage on the discussion there. Ideally you should subscribe to their RSS feed so that you can keep updated and follow up with comments as soon as an interesting post is published.

If you don’t know many blogs on your niche just head to Google and start searching, it shouldn’t be difficult to find heaps of them.

Over to the readers: Have you used the strategy of leaving comments on other blogs to generate traffic? How did it work?

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105 Responses to “Website Traffic Series Part 3: Leaving Comments on Other Blogs”

  • Destination Infinity

    Whether you get traffic or not, commenting on other blogs and following the discussions, in itself, is an amusing thing to do. Even though I am not active in any other social networking site, commenting on blogs never turns me off and engages me for a pretty long time, all the while sustaining my interest. I guess, people have their own way of interacting socially, prefering one over the other.

    Destination Infinity.

  • Web Design Lincolnshire

    Interesting concept of interesting back links, traffic and your brand. This is a good idea to network with others in your field.

  • Jennifer (Et Tu?)

    I think that leaving comments can be a great strategy for getting a blog off the ground…as long as it’s part of an overall philosophy of *generosity*.

    I’ve found that if your purpose in writing and reading blogs is to be generous and to give back as much as you get, you won’t have any trouble growing traffic. As you say, people can spot a self-focused blogger a mile away. If you’re leaving comments that express a genuine interest in others’ sites, take care to blogroll people whose writing you really enjoy, link to other interesting content in your posts, etc. people will be attracted to your blog.

    In many ways, the same rules apply in the blog world to the real world: if you were in a room with a bunch of people and wanted folks to hear what you had to say, it would be far more effective to go shake people’s hands and engage in conversations rather than stand in a corner and talk to yourself. 🙂

    Great topic, thanks!

  • Ross Goodman

    I have left a comment here.
    I’ll now sit back and wait for the traffic !

    😀

    Ross
    http://www.RossGoodman.com

  • vutha

    I agree with you that is the strategy when i got started my blog and I want to make other bloggers to know mine, I always spend comments a few days a days. The result, i got comments from other blog I visited.

    That is the great way to promote blog.

  • Daniel Scocco

    Bloguitar, I don’t like it because I think it reduces the quality of the comments.

  • Bloguitar

    I think you should add that there are some blogs with a “top commentators” plugin (with do-follow links) which is another great motivation to comment 😀

    (Sorry for my bad English, I’m Spanish)

  • Ivana

    I believe that comment for traffic could be useful for new blogs. But I have a small problem: I want to join only if I have something to say. I donot want to comment ONLY to get some visitors.
    And I prefer phorums and discusions because there is longer and more consistent converstation and it is more simple to follow several phorums then tens or hundreds of blogcomments.

  • CashJuke

    Not only does it generate traffic, it can also provide backlinks if the blogs don’t add the nofollow tag. :]

  • OldSailor

    I agree. Commenting on other blogs increases visibility and generates traffic.

  • karthik sridharan

    Daniel

    I totally forgot the world when i was reading your all the 3 parts of bring web traffic. Useful one.

    Initally when i started my blog i commented just for the traffic. But for the past 6 months, i spend my time very preciously for writing genuine content and to give my readers the best. So, when ever i give the comments, i will be totally cautious of the full understanding of the conversation.

    Thanks
    karthik

  • Kay

    I’ve been working on that. It hasn’t really worked, but I only just started using this strategy.

    The hardest part for me is finding a blog post that I can find a comment for. I’ve never been much for smalltalk – in fact, I started a blog and other things to help break this writer’s/speaker’s block I have.

    I’ve been browsing blogs on blogger and have only found a few posts that I could think to comment. That’s mostly due to the fact that most of the blogs I encountered were written in a foriegn language.

    But hey, I’ll keep trying and see what happens.

  • Wendy Friedrich

    Commenting on other blogs may bring some traffic but it may not be the only way to do so.

    Wish I could figure out a better way to drive traffic to my site. Social networking works some but it too takes time to partcipate.

    Just have to keep working on original content

    Good article though

  • James Chartrand – Men with Pens

    @ Alex – Commenting itself may not get you traffic. Brand, image, reputation, credibility, interest, entertainment, referrals, word of mouth… all those are achievable via commenting – and THAT gets you traffic. Tried and true.

    @ Daniel – See? See what I mean? 😉

  • Daniel Scocco

    @Yassir, I don’t encourage people to comment on other blogs just for the sake of getting traffic. It should be clear if you read my post. But you can’t deny that some traffic will come if you engage in the conversation on blogs related to your niche. Beginners might not know it though, so that is the point of the post.

    @James, no kidding I see you everywhere :).

  • James Chartrand – Men with Pens

    Considering I’ve been called the “Comment King” in the circles I run in, and that I’ve heard, “Cripes, James, every blog I go to, I see your name,” more often than I can count, I’d say that, yes, commenting is an effective strategy. 🙂

  • Alex Cristache

    I believe that leaving comments on other blogs can get you some traffic, but nothing impressive (except on a few ocassions). This technique works best for creating awareness and getting in touch with fellow bloggers in the same niche, which in the long run can provide backlinks, pings and trackbacks, resulting in a authority increase.

  • Yasir O. Atabani

    I don’t agree with bloggers who keep promoting comments as a way to generate traffic.

    The traffic generated from commenting on other blogs should not be considered as a marketing strategy by any means.

    Original content please, write about something people need to know be creative. your blog or website will make it.

  • Victor

    I agree with kellex and sir jorge.
    Sometimes there are these comments at my blog with the intention to generate traffic.
    As I personally know people who comment at the blog, I asked them if they have visited any blogs by comments.
    The answer was NO.

    But the subject is football, and no-one likes read about footbal, only to write. That could be a good reason for that tatic doesn’t work well.

  • Pearce

    Great advice, which is why I am posting, maybe I can steel some traffic from your blog. Humm, I need to think of something thought provoking. hummmm…… I got nothing 🙁

  • Daniel Scocco

    Sir Jorge, good point, in fact I just updated the post.

    I agree that this strategy is mostly effective for blogs that are new. After a certain while the number of visitors coming from blog comments will be to small to matter.

  • Brad

    Thanks for this information. As someone new to blogging you have very good information for those of us new to the fold.

  • sir jorge

    this only works for a short time, it doesn’t work long term at all.

    I spent months dropping 300+ comments a day. I subscribed to 2500 rss feeds, and counted 300 good comments a day to various sites.

    I saw no dramatic long term increase.

  • Adam Singer

    I get some traffic once in awhile from comments on your blog Daniel =)

    Great post btw, commenting is also cool because you engage the person whose blog it is. If your content is similar and the two of you have similar interests, it can even sometimes spark a relationship.

  • Daniel Scocco

    I remember one time when I received 500 visitors from a first comment that I left on a TechCrunch post :).

    Needless to say I never managed to repeat that success hehe.

  • Dannie

    For blogger just starting out I think this is the best strategy for increasing traffic. Most importantly it allows you to start the networking with other bloggers with the bonus of leaving a link for others to follow if they so choose.

    I believe Yaro calls this tactic a traffic stream that if done consistently can lead to a traffic river. Perfect example of that idea in my niche – I left a comment on Gilbert Arenas’ blog with a link to my blog and an NBA.com writer followed it back and saw a post I did and wrote a related story and linked to us. That link provided the post with over 5,000 pageviews in 3 days. More importantly now an NBA.com writer is reading our blog who can provide us with more traffic surges if he links again.

  • Michael

    Yes, I have employed this tactic and it works marginally. I think the best benefit to commenting on other blogs is the act of being active in the blogging community. I think that action makes you a better blogger in the long run.

  • kellex

    Well since this topic based on comments shouldn’t I comment? Actually this is my favorite part of the series. It really is amazing the spam that people will throw up on a comment just because they’ve read articles saying “comment! comment! comment! to gain traffic!”

    Thanks for the info as always!

  • Anil Gupta

    Leaving comment on other blogs of our niche really helps us to bring more traffic and links to our blog

  • AtlasRider

    Being a motorcycle blogger, there are a lot of fellow bloggers out there ranging from scooters to professional racers that I comment on. I definitely noticed my traffic sources become more diverse and numerous after a couple weeks of commenting on other blogs.

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